
As an entrepreneur, you likely started your business with excitement and big dreams—but do you still love what you do? Over time, daily tasks, client demands, and financial pressures can make it easy to lose sight of the passion that first drove you.
The real question is: Does your work energize and fulfill you, or does it feel like an uphill battle? If you’re unsure, these 10 signs will help you determine whether you’re truly doing what you love—or if it’s time to make a change.
1. You Feel Energized, Not Drained
When you do what you love, your work fuels you rather than depletes you. Even after long hours on the job, you still have energy because you’re passionate about your work. While rest and downtime are essential, you don’t feel a constant sense of dread about your workload.
2. You Eagerly Look Forward to Work
Instead of counting down to the weekend, you wake up feeling excited (or at least content) about what’s ahead. And you look forward to meeting with every client you have scheduled for the day. You don’t procrastinate or avoid tasks because your work is engaging and meaningful. You may not love every aspect of your business, but the overall feeling is one of motivation rather than obligation.
3. You’re Willing to Push Through Challenges
Every business faces obstacles from time to time, but when you love what you do, those challenges will feel like opportunities rather than roadblocks. Instead of feeling defeated, you’re willing to experiment, pivot, and problem-solve to keep moving forward. You see setbacks as temporary hurdles rather than reasons to quit.
4. You Lose Track of Time
Have you ever been so immersed in your work that hours pass without realizing it? This “flow state” is a strong sign that you’re in the right field. While you still need balance, the fact that you can become deeply engaged means you’re doing something that naturally excites you.
5. You Would Do It Even Without the Money
Of course, financial success matters, but when you genuinely love what you do, the work itself is rewarding. You might find yourself giving advice, sharing knowledge, or creating content simply because it brings you joy. If money weren’t a factor, would you still be involved in some way because it fulfills a deeper purpose?
6. You Constantly Seek Improvement
Loving what you do often leads to an innate desire to grow and improve. You find yourself reading about new trends, testing new strategies, or investing in learning without being forced to. Your curiosity keeps you engaged, and you enjoy refining your skills or offerings to create better results.
7. You’re Excited to Talk About It
When someone asks about your business, you light up instead of giving a rehearsed or forced response. You enjoy explaining what you do, not because you have to, but because you genuinely love sharing your knowledge and experiences. Your enthusiasm often attracts the right clients, partners, and opportunities. I remember sharing insights on one of my programs with an acquaintance, and she could tell I was so excited that she bought my program on the spot!
8. You Feel Deeply Connected to Your Clients or Audience
Your work isn’t just about making sales—it’s about making an impact. You care about the people you serve and want to see them succeed. Whether you’re solving a problem, improving their lives, or helping them achieve their goals, you feel a personal investment in their success.
9. You Feel Aligned with Your Values
Your work allows you to show up as your authentic self without compromising your beliefs or ethics. You don’t feel like you have to put on a persona or do things that go against your core principles. Instead, your business reinforces what matters most to you and allows you to contribute in a way that feels right.
10. You Can Envision Doing It for Years
When you imagine the future, you see yourself continuing this work in some capacity, even if the details evolve. You may have ideas for growth, new projects, or expanded services, but the core of what you do still excites you. You’re not constantly dreaming of an escape—you’re dreaming of possibilities.
Loving what you do doesn’t mean every day is easy or you’ll never face challenges. It means your work continues to excite, inspire, and drive you forward despite the ups and downs. You’re on the right path if you recognize these signs in your own journey.
But if you’re feeling disconnected, unmotivated, or misaligned with your vision, this could be the perfect moment to reassess and make adjustments. That could mean changing your offerings (or eliminating them), shifting directions, or maybe working with a new market. After all, success isn’t just about financial gain—it’s about building a business that truly fulfills you.