Meet Susan Regier

Susan Regier is a highly sought-after copywriter, brand storyteller, and business transformation coach with a proven track record of turning brands into memorable, profit-generating forces. With her strategic vision, creativity, and intuitive understanding of what makes a business unique, Susan helps clients uncover the hidden gems that drive sales, maximize conversions, and elevate their brands.
In 1997, after years of publishing articles across North America, Susan left her unfulfilling corporate job to turn her freelance work into a thriving business. Thus, Vantage One Writing was born.
Susan’s greatest influence was her father, a conscientious entrepreneur who ran three businesses simultaneously. Growing up in rural Southwestern Ontario, she adopted his work ethic and values, which continue to shape her business philosophy.
For nearly three decades, Susan has worked collaboratively with entrepreneurs, sales leaders, advertising agencies, and big businesses globally to write high-impact content that maximizes conversions.
Her work spans multiple industries, including finance, real estate, manufacturing, environmental, professional services, wellness, coaching, and non-profits. Her copywriting for national ad agency campaigns includes iconic brands such as Scotch Brand Specialty Tapes, Post-it Notes, Stihl, Harley-Davidson, ED Smith, Tenderflake, and Energizer Batteries. She even helped to introduce the bagel to Japan for Maple Leaf Foods.

In addition to her writing expertise, Susan’s transformative coaching programs help entrepreneurs craft businesses they’re passionate about, attract more clients, and ultimately enjoy greater freedom and flexibility. As a former Fanshawe College creative writing instructor, she offers a virtual creative writing program and in-house writing retreats for women looking to hone their craft.
Susan and her husband live along the shores of Lake Huron, where they love to walk the beach and private trails behind their home. They have three children and ten grandchildren who are often found eating berries and vegetables from their bountiful garden.
If you’re looking to transform your business or refine your writing skills, Susan’s expertise can help you achieve your goals with clarity and confidence.
Accomplishments
Expert Author featured on SelfGrowth.com, Featured, and EzineArticles.com.
Board of Directors Victim Services Huron County (Secretary, Marketing & Fundraising Chair).
Board of Directors St. Joseph Shores Association 2017 – 2023 (Past President/Past Secretary).